What Is a PWA in Simple Terms?
A PWA is a website built with special technology to behave like a phone app. When customers visit the salon's booking website, they see an "Add to Home Screen" prompt — tap it and the app appears on the homescreen just like an App Store download.
PWA vs Native App
Native apps require separate development for iOS and Android, App Store/Google Play submission (1–3 week wait), and resubmission for every update. PWA runs through the browser — one codebase for all devices. Instant updates without approval. No $99/year Apple Developer fee or $25 Google Play fee.
PWA Capabilities for Salon Booking
Home screen icon. Offline mode via service worker caching. Push notifications comparable to native apps. Fast loading via cached app shell. Fullscreen experience without browser address bar.
When to Choose PWA vs Native App
Choose PWA when: budget is limited, fast launch is needed, users come mainly from web/social. Choose native when: deep hardware features are needed, App Store presence is required, or customer base is large enough to justify the cost. For small and mid-sized salons starting out — PWA is the optimal choice.
